Marketing Strategy and Competitive Positioning, 7th Edition, Paperback - Nick Lee

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. This book approaches digital marketing in two ways: from the point of view of the strategic thinker - who might guide the vision in their organizat...

Practical, relevant, and with implementation at its core, this is the ideal guide to strategic marketing. The fourth edition offers extensively-rev...

The fifth edition of Marketing Strategy and Management builds upon Michael Baker's reputation for academic rigor. It retains the traditional, funct...

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns with business objectives with this new edition of the gl...

Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing ...

Contemporary businesses are exposed to global competition enhanced by new information technology and liberalized cross-border transactions in many ...

Publisher: World Scientific Publishing Co Inc (USA)Author(s): Christopher (.) LovelockNumber of pages: 684Publication date: 2021Dimensions: 259 x 3...

Design a new mission and purpose for the supply chain with this actionable guide to integrating strategic, financial and operational planning.

This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and...

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Create an effective marketing strategy with this step-by-step resource to building an action plan, determining your competitive advantage and measu...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Publisher: Krause PublicationsAuthor(s): Kevin MuramatsuNumber of pages: 992Publication date: 2022Dimensions: 276 x 211 x 57Cover type: Paperback /...

Benefit from clear and concise guidance to the benefits of rigorous marketing planning, demonstrating how to produce a marketing plan which works i...

Marketing o abordare strategica din perspectiva competitiei - Anca Francisca Cruceru

Learn how to implement an integrated AI strategy that connects your marketing, sales and customer experience, to achieve and sustain the competitiv...

Design, activate and measure a clear social media strategy which is directly accountable to your wider business objectives and engages with an inte...

Create an influencer marketing strategy that benefits both brand and the influencer with this fascinating guide, rich in case studies from the bigg...

Reducere. Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the t...

Every workout is intended to do one thing: maximize results. Whether that result is fitness, function and performance, fat loss, or physique improv...

Publisher: McGraw-Hill EducationAuthor(s): A. StricklandIllustration(s): 73 Illustrations, unspecifiedNumber of pages: 864Publication date: 2021Dim...

Contributor(s): Author: MiladyThe Student Workbook contains detailed interactive exercises such as fill-in-the-blank and matching, designed to rein...

A practical management guide to the ideas in marketing and strategy for MBA and executive courses, this book focuses on key issues relevant to mode...

Learn to unlock the potential of your employees and colleagues with this definitive resource for people management People Strategy: How to Invest i...

DescriptionArtificial intelligence (AI) marketing is paving the way for the future of marketing and business transformation, yet many organizations...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. Contributor(s): Author: Pratap MisraAuthor: Per EngeThe second edition of this widely praised book offers a comprehensive introduction to GPS: the ...

Publisher: Cengage Learning EMEAAuthor(s): Alexandra (Course Director in Hospitality Management in the School of Events, Tourism and Hospitality at...

Discover the history of one of the world's most popular sports, and learn how to master the perfect swing along the way.Find out all there is to kn...

The Swimming Triangle: A Holistic Approach to Competitive Swimming is a unique, innovative, and essential guide to achieving superior mental, techn...

Understand how to realise a desired strategy in practice by applying the principles of behavioural psychology to strategic management.Publisher: Ko...

International Financial Reporting delivers a focused, user-friendly introduction to international financial reporting and how to implement the IASB...

From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in...

Eat healthy. Exercise. Be happy. It sounds easy enough, so why is it so difficult? Because, as millions of women know, it's not easy. There are cha...

Publisher: ZondervanAuthor(s): Toure RobertsNumber of pages: 192Publication date: 2022Dimensions: 153 x 227 x 18Cover type: Paperback / softbackRed...

Reducere. RV Camping in State Parks, 7th EditionMillions of Americans enjoy camping in state parks every year. This guide is designed to help you find them. ...

Reducere. DescriptionBusiness Models for Transforming Customer RelationshipsWhat if there were a way to turn occasional, sporadic transactions with customers...

It is a practical guide for building and implementing remote work at any size organization. C-suite executives, operation leaders, business owners,...

A practical guide to marketing, advertising, and public relations in a world of social media-empowered consumers. This step-by-step introduction to...

Trade paperback. This indispensable guide to the trade in financial instruments is updated to reflect changing financial realities, dealing with mo...

KEY FEATURESView anatomy from a clinical perspective with hundreds of exquisite, hand-painted illustrations created by pre-eminent medical illustra...

Publisher: John Wiley & Sons IncAuthor(s): George C. RungerNumber of pages: 720Publication date: 2019Dimensions: 330 x 253 x 27Cover type: Paperbac...

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulati...