Lean Customer Development: Building Products Your Customers Will Buy, Paperback - Cindy Alvarez

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through...

Reducere. How to capture customers by learning to think the way they do The most common complaint Bill Stinnett hears from his corporate clients is that woul...

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The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building pr...

Reducere. The definitive guide on Lean-Agile forecasting that gives you all the tools you need in order to answer your customers' most important question.

Reducere. A Job to be Done is the process a consumer goes through whenever she aims to transform her existing life-situation into a preferred one, but cannot...

Reducere. What do How to Win Friends and Influence People and Sell! have in common (other than Dale Carnegie)? They're both based on the premise that RELATIO...

Who needs investors? More than two generations ago, the venture capital community - VCs, business angels, incubators and others - convinced the ent...

This book introduces a powerful system that explains how to run a company with a focus on continuous improvement - The results are a satisfied cust...

Contributor(s): Author: Aldo CundariThe practical, expert guide to reaching the new consumerCustomer-Centric Marketing is a comprehensive game plan...

Reducere. What if you could guarantee your customers an amazing experience, and then deliver on that promise every time?The Guaranteed Customer Experience tu...

Reducere. Lead Your Business the Starbucks Way Foreword by Herve Humler, President and COO, The Ritz-Carlton Hotel Company, L.L.C. One of the best-recognized...

DescriptionWhat if you had a pool of repeat customers and loyal, raving fans waiting to buy EVERY SINGLE ONE of your digital products?What if you n...

Reducere. In today's competitive business climate, you can't just satisfy your customers. You have to be better than that, giving them experiences that they ...

Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and TargetMore and mo...

Customers are not "on" the agenda. They ARE the agenda. Top consultant Stephen Hewett shows how to put Customer-Centricity at the heart of everythi...

Land your next customer with total confidence you'll keep them for the long-term. Keep Your Customers shares a fresh perspective on the old problem...

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Discover how to create exceptional customer service and a superior customer experience, learning from the greatest companies of our time.

Three customer experience experts provide executives and senior managers with cost-effective, sustainable methods for creating a superior customer ...

Reducere. A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how ...

DescriptionIn this groundbreaking book, Bill Price and David Jaffe offer anew, game-changing approach, showing how managers are taking thewrong pat...

Customer Relationship Management (CRM) systems are a growing topic among small and medium-sized enterprises, entrepreneurs, and solopreneurs, and i...

Reducere. What is the one thing that all businesses depend on? Customers. What could be more important, then, to your organization's enduring success than a ...

Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using t...

Reducere. Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Bring your company into the digital era without compromising your core business In The Digital Transformer's Dilemma: How to Energize Your Core Bus...

Reducere. Take the first step to achieving your dream of building and living in your very own tiny houseThe Tiny House Design & Construction Guide is your ro...

The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth ...

Our two organizations, Northern Telecom Europe Limited and Oracle Corporation UK Limited, share a number of things in common. Their book provides a...

Reducere. "... a must-read for anyone working in any form of engagement ..." "I love every model in this book." - B. Joseph Pine II, author of The Experience...

Contributor(s): Author: Tendayi VikiAuthor: Craig StrongAuthor: Sonja KresojevicThis business book is great for leaders, middle managers and entrep...

A leading expert in the emerging field of 'customer-centricity' shows how it can be used to revolutionise business and personal performance.Publish...

Reducere. DescriptionToday's software companies can't afford to be passive with their customers. As software moves to the web and becomes more consumerized, ...

Reducere. A powerful call to action, Customer Centricity upends some of our most fundamental beliefs about customer service, customer relationship management...

Reducere. DescriptionThe missing piece of internet marketing that almost all business owners miss is transforming themselves into an authoritative brand that...

Reducere. As consumers, we have a greater selection of higher quality goods & services to choose from, yet our experience of obtaining & using these items is...

DescriptionYou know your product is awesome--but does anybody else? Forget everything you thought you knew about positioning. Successfully connecti...