Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification, Hardcover - Rajat Paharia

The New York Times and Wall Street Journal bestsellerThe new secret to driving LOYALTY THAT PAYS Once revolutionary, loyalty programs designed to d...

DescriptionThe indispensable guide to data-powered marketing from the team behind the data management platform that helps fuel Salesforce―the #1 cu...

The past decade has seen giant leaps in AI, machine learning, wearable technologies, and data mining capacities. This book examines the crossroads ...

Master the hottest technology around to drive marketing success Marketers are faced with a stark and challenging dilemma: customers demand deep per...

Reducere. Contributor(s): Author: J. B. WoodAuthor: Todd HewlinAuthor: Thomas LahIndustry after industry is becoming technology driven as software rapidly ea...

Risk-based policing is a research advancement that improves public safety, and its applications prevent crime specifically by managing crime risks....

Design and implement an internal communications strategy that will improve communication, motivation and performance in your organization.

Reducere. DescriptionThis is said to be the 'Age of the Customer' where business battles will be won through differentiated customer experience.There is a hu...

Land your next customer with total confidence you'll keep them for the long-term. Keep Your Customers shares a fresh perspective on the old problem...

In this insightful new text, Cristina Ziliani and Marco Ieva trace the evolution of thinking and practice in loyalty management. From trading stamp...

Advance praise for Carrots and Sticks Don't Work "Paul Marciano provides a wealth of prescriptive advice that absolutely makes sense. You can actua...

Big Data is a big topic, based on simple principles. Guided by leading expert in the field, David Stephenson, you will be amazed at how you can tra...

How can you guarantee that your company delivers great service, has a great culture, and still manages to stay profitable? You need to follow certa...

Reducere. DescriptionThe Journey to WOW delivers deep and unique insights into creating fierce customer loyalty, and transforming an organization's culture i...

What makes for a flourishing workplace? With compelling case studies from the Best Christian Workplaces Institute along with enlightening personal ...

The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building pr...

Organizations around the world are using Lean to redesign care and improve processes in a way that achieves and sustains meaningful results for pat...

SHORTLISTED: Business Book Awards 2019 - Sales and Marketing Category Virtually all consumer-facing businesses talk about putting the customer firs...

DescriptionMaster the art and science of data storytelling--with frameworks and techniques to help you craft compelling stories with data. The abil...

Reducere. Contributor(s): Author: Kevin KruseEmployee Engagement For Everyone is your key to unlocking happiness and engagement at work. Packed with empoweri...

Big Data is a growing business trend, but there little advice available on how to use it practically. Written by a data mining expert with over 30 ...

Reducere. For introductory-level Python programming and/or data-science courses. A groundbreaking, flexible approach to computer science and data science The...

Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data sci...

Publisher: Pearson Education LimitedAuthor(s): Paul DeitelNumber of pages: 880Publication date: 2021Dimensions: 179 x 231 x 35Cover type: Paperback...

Reducere. Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizatio...

Reducere. The name of the game in business is to deliver an exceptional customer experience to consumers and clients. But if a company's employee experience ...

The Truth About Employee Engagement was originally published as The Three Signs of a Miserable Job. A bestselling author and business guru tells ho...

Reducere. The moment you shift your focus from engagement to your employee experience, you are able to create a best-in-class culture. You keep hearing how e...

Reducere. If you want to learn about big data, then keep reading...Do you want to understand what big data is all about, but you don't get all the hype?Are y...

When the financial crisis erupted in 2008, thousands of people lost jobs they thought they'd always have to sustain their standard of living. For H...

Reducere. If you want to learn about data science and big data, then keep reading... Two manuscripts in one book: Data Science: What You Need to Know About D...

Reducere. Unlock the True Potential of Your WorkforceIf you want your organization to start meeting and exceeding the expectations you have for it, then you ...

Reducere. If you want to learn about data analytics and data mining then keep reading...2 comprehensive manuscripts in 1 book Data Analytics: An Essential Be...

Equip yourself with the knowledge and tools to build, drive and measure employee engagement with this essential guide from the HR Fundamentals seri...

Design, activate and measure a clear social media strategy which is directly accountable to your wider business objectives and engages with an inte...

Reducere. Is it really possible for credit card companies to predict a divorce long before the couple in question know the end is nigh? Absolutely. All the i...

Master the skills and tools needed to leverage data, create a data-driven strategy and gain the competitive advantage.Publisher: Kogan Page LtdAuth...

Publisher: Berrett-Koehler PublishersAuthor(s): Steve CurtinNumber of pages: 240Publication date: 2022Dimensions: 152 x 227 x 17Cover type: Paperba...

This hands-on guide is packed with techniques for converting raw data into measurable metrics, testing hypotheses, and presenting findings that are...

Publisher: Elsevier - Health Sciences DivisionNumber of pages: 306Publication date: 2021Dimensions: 154 x 227 x 24Cover type: Paperback / softbackE...

DescriptionGet to know the 'why' and 'how' of machine learning and big data in quantitative investment Big Data and Machine Learning in Quantitativ...

Publisher: Norwood House PressAuthor(s): Brett S. MartinNumber of pages: 48Publication date: 2018Dimensions: 177 x 224 x 5Cover type: Paperback / s...

Understand the basics of data - how to collect, analyse, present and apply it - and give your career a valuable, cutting-edge boost with this engag...

Understanding Employee Engagement is a comprehensive source for the science and practice of employee engagement. This book provides a rigorous and ...

Reducere. Employee Share Ownership Plans (ESOPs) are a powerful tool in a world in which it is no longer business as usual. Whether you want to attract and r...

Blind Date with the Spare Heir by Yahrah St. John She wants the truth. He wants her!

Reducere. Algorithmic Culture: How Big Data and Artificial Intelligence are Transforming Everyday Life explores the complex ways in which algorithms and big ...

Based on in-depth interviews and stories from leaders of some of the leading organisations in the world, including easyJet, DBS, Handelsbanken, O2,...

Reducere. DescriptionTwenty-first century customers are demanding more than ever - they will communicate with a company in whatever channel they need to at t...

An exciting new textbook examining big data and business analytics to look at how they can help managers become more effective decision-makers.