Consumer Behaviour and Analytics, Paperback - Andrew Smith

Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and...

Thought you couldn t learn statistics? You can and you will Even You Can Learn Statistics and Analytics, Third Edition is the practical, up-to-date...

Reducere. Contributor(s): Author: Gary L. LilienAuthor: Arvind RangaswamyAuthor: Arnaud De BruynThe 21st century business environment demands more analysis a...

Reducere. Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. DescriptionThe 2nd edition of R for Marketing Research and Analytics continues to be the best place to learn R for marketing research. This book is...

An exciting new textbook examining big data and business analytics to look at how they can help managers become more effective decision-makers.

Revised edition of Consumer behaviour, 2013.

Reducere. Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Consumer behaviour is the study of how, where, when and why we conduct the exchange elements of our lives to satisfy our needs and desires. It is f...

This book provides a solid understanding of electronic word of mouth (eWOM) by taking the reader through the process of information diffusion from ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

A thought-provoking and academically rigorous book on consumer behaviour that is also enjoyable to read, this text focuses on examples of internati...

Who is most likely to buy and what is the best way to target them? How can businesses improve strategy without identifying the key influencing fact...

Publisher: Taylor & Francis LtdAuthor(s): Alain (HEC Montreal, Canada) d'AstousIllustration(s): 8 Line drawings, black and white; 5 Tables, black a...

This book will provide the first study of how the Gothic engages with ecocritical ideas. Ecocriticism has frequently explored images of environment...

Reducere. The summer before Troy Stotts turns seventeen, his mother dies. Communicating with his father mostly by notes, Troy spends his time with his friend...

This book is an essential resource exploring the concepts, theories and methods in consumer behaviour specifically applicable to the food and drink...

A concise, fascinating, and practical guide to consumer behaviour, bringing essential theories to life through an impressive array of engaging inte...

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Ryan Dean finds himself as the rugby team's new captain and stand-off - the position once played by his friend, Joey. Somehow he's inherited as his...

Now in a fully revised and updated second edition, this textbook offers a complete introduction to consumer behaviour in sport and recreation. Comb...

From New York Times bestselling author Andrew Smith comes the stunning, long-awaited sequel to the groundbreaking Printz Honor Book Grasshopper Jun...

Brand new YA fiction from the extraordinary mind of New York Times bestselling author Andrew Smith . . .

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Written by respected marketing academics, this popular textbook extends beyond a basic psychological approach to Consumer Behaviour by providing a ...

Reducere. A teen at boarding school grapples with life, love, and rugby in this unforgettable novel that is "alternately hilarious and painful, awkward and e...

Reducere. This book is a sort of "last will and testament" of a man who has spent his life trying to discern the fundamental questions of life. It is some sp...

Reducere. This guide shows how to combine data science with social science to gain unprecedented insight into customer behavior, so you can change it. Joanne...

Reducere. Distill Maximum Value from Your Digital Data Do It Now Why hasn't all that data delivered a whopping competitive advantage? Because you've barely b...

Drawing on a range of popular Gothic and Victorian novels, poems and short stories, this book provides the first full length study of representatio...

Providing a veterinary perspective as well as an ethological one, this book looks at the feline genus as a whole. Focusing on identifying normal be...

Publisher: Manchester University PressAuthor(s): Andrew SmithNumber of pages: 216Publication date: 2012Dimensions: 232 x 162 x 12Cover type: Paperb...

Reducere. A 16-year-old boy who escapes a kidnapper thinks he can forget his trauma, but instead, he loses his grip on reality and believes he's part of an a...

A revised and updated edition of the Richard and Judy-touted bestseller which looks at the personalities who walked on the moon between 1969 and 19...

Reducere. Food expert and celebrated food historian Andrew F. Smith recounts--in delicious detail--the creation of contemporary American cuisine. The diet of...

Reducere. DescriptionIntroducing...A Secret Way to Make a $11, 547 Per Month on Airbnb...WITHOUT Owning Any Property... If you don't want to miss out on what...

Reducere. In time for the 50th anniversary of the Apollo 11 Moon landing comes this edition of journalist Andrew Smith's book, now updated with a new Afterwo...

Offers an introduction to the action that various drugs have on the brain and behaviour. This book covers drugs such as alcohol, nicotine, cannabis...

Reducere. Create innovative informatics solutions with TIBCO SpotfireKey Features Get to grips with a variety of TIBCO Spotfire features to create profession...