The Advertising Concept Book: Think Now, Design Later

Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campa...

DescriptionMax Bill was active in nearly every area of art and design, which were universal concepts for him. Furthermore, his theoretical publicat...

Reducere. Side A: Cut My Hair - 2: 55Greedy - 2: 09Run For The Hills - 2: 23Hurt My Feelings - 2: 01Stay Done - 3: 12Grave - 2: 51Exes - 2: 39Side B: We’re N...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. DescriptionFormer NFL player Jason Brown is a recruiter and college football coach. Coach Brown became widely known as the no-nonsense coach on Sea...

Reducere. DescriptionFormer NFL player Jason Brown is a recruiter and college football coach. Coach Brown became widely known as the no-nonsense coach on Sea...

Reducere. This book is your ultimate guide to advertising data landscape. It covers everything from basic concepts all the way to developing a successful dat...

Part 1, Strategies, operates on the premise that the idea beneath an ad's surface determines its success. This first section shows how to research ...

What are you waiting for? If you have a burning ambition, brilliant business idea or creative passion, now is the time to get going. Don't wait aro...

DescriptionWhat are you waiting for? Hardly anyone gets it right the first time, but many of us are crippled by indecision and fear of failure. The...

Comfort cooking to fill your freezer with reliably delicious meals by one of Australia's fastest-growing meal delivery services.

Reducere. "Futures - Open to Variety" is the easy-to-read manual for the wise use of the later-than-now. It will boost your appetite for futures work and pro...

Mom will truly treasure this keepsake forever. The twelve fold-and-mail-style envelopes (ten prompted, two blank) invite sons and daughters to capt...

Reducere. Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Business leaders often take actions that prop up earnings in the short term, but compromise their companies' long-term health. David Cote, the much...

"One of the best guides ever on how to lead a company...the War and Peace of books on corporate leadership." --Fortune Magazine"Both readable and a...

Reducere. Make-ahead cookbook meals just got freezer friendly--now even more convenient.Make-ahead cookbook meals let you spend more time with your family an...

An Oprah's Favorite Things Pick for 2015 At once a priceless memento and a journey forward in time, this innovative book of 12 fold-and-mail style ...

Reducere. Three attractive, modern, and educated African American girlfriends living in the inner-city of Detroit have finally entered adulthood. These sista...

Reducere. When we reflect upon the history of Italian coachbuilding and design, it is impossible to ignore the De Tomaso / Giugiaro Mangusta. It was stunning...

Reducere. Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease...

Many advertisements these days make us feel as if we have an intimate, even passionate relationship with a product. But as Jean Kilbourne points ou...

Reducere. Modern freezer meals to turn the notion of frozen food on its head. Despite our food culture's deification of preserving ingredients through classi...

Conceived to give readers the principles and the tools to create successful advertisements in a variety of mediums, this book is a detailed explora...

This kids' version of the bestselling Letters to My Future Self brings young writers a fun new way to capture their childhood. Twelve prompted lett...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Think and Grow Rich has been called the "Granddaddy of All Motivational Literature." It was the first book to boldly ask, "What makes a winner?" Th...

Reducere. DescriptionWhen legendary Red Sox hitter Ted Williams died on July 5, 2002, newspapers reviewed the stats, compared him to other legends of the gam...

Ensure your students navigate the MYP framework with confidence using a concept-driven and assessment-focused approach to Design, presented in glob...

Reducere. Dorothy Adell Reider Gath Frazier May. Her name is longer and weighs more than she does, standing barely five feet tall and 100 pounds dripping wet...

Focusing on the key principles and practical information of advertising that students and working professionals can use, the new edition continues ...

An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art Uni...

An Oprah's Favorite Things Pick for 2015 This book of 12 fold-and-mail letters invites mothers to capture the fleeting memories of their babies' fi...