Typography. Advertising. Book Design - Max Bill

DescriptionMax Bill was active in nearly every area of art and design, which were universal concepts for him. Furthermore, his theoretical publicat...

Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campa...

When we read, our brain is decoding a series of abstract symbols and synthesizing the results into complex ideas. Really, then, we see before we re...

Reducere. The definitive illustrated monograph on 20th-century Swiss artist, designer, and architect Max Bill, whose work spanned from graphic design and adv...

DescriptionA Revival and Celebration of the Golden Age of Typography Any type user and enthusiast will doubtless derive joy from the letters and or...

Reducere. The complete guide to achieving classical book design with a keyboard and screen. Distinguished designer Mark Argetsinger guides the reader through...

Reducere. This book is your ultimate guide to advertising data landscape. It covers everything from basic concepts all the way to developing a successful dat...

DescriptionAs a result of globalization and increased interaction across countries and cultures, multilingualism has gained importance. Script, as ...

Reducere. Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease...

Reducere. The inside story of the legendary advertising agency, Doyle Dane Bernbach, and its founder, Bill Bernbach, as told by the former public relations d...

DescriptionThis vibrant book tells the history of the Modernist design movement and how it completely revolutionized graphic design. Graphic Design...

DescriptionAn original account of the life and work of legendary designer Jan Tschichold and his role in the movement in Weimar Germany to create m...

Focusing on the key principles and practical information of advertising that students and working professionals can use, the new edition continues ...

An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art Uni...

This book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, t...

The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advert...

DescriptionTypography, the art of designing printed words, was once the domain of an elite few artists but has become an area with which millions o...

Reducere. 2016 978-606-787-014-5

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. The ultimate guide to living your life to the fullest, featuring full-color illustrations and lessons inspired by multiple Grammy Award-winning mus...

Reducere. Dorothy Adell Reider Gath Frazier May. Her name is longer and weighs more than she does, standing barely five feet tall and 100 pounds dripping wet...

Conceived to give readers the principles and the tools to create successful advertisements in a variety of mediums, this book is a detailed explora...

Reducere. When we reflect upon the history of Italian coachbuilding and design, it is impossible to ignore the De Tomaso / Giugiaro Mangusta. It was stunning...

Quote Zen Cat Mandalas: Cat Mandala Coloring Book with Typography Art Quotes is a collection of 25 stunning coloring pages to help you relax and de...

DescriptionSwiss artist, architect, and theorist Max Bill (1908-94) was an important proponent of concrete and constructive art and a key figure in...

Sketching User Experiences approaches design and design thinking as something distinct that needs to be better understood--by both designers and th...

Reducere. DescriptionThe photos in this edition are black and white. The traditional Oldsmobile V-8 powered some of the most memorable cars of the muscle car...

Christopher Dresser (1834-1904) is one of the most influential British designers of all time and is widely regarded as Britain's first independent ...

A bumper quiz book packed with 1, 000 questions about football, every single one of them eye-opening or amusing. This is not just a series of quizz...

A bumper quiz book packed with 1, 000 questions about football, every single one of them eye-opening or amusing. This is not just a series of quizz...

Veti afla cum sa va analizati eforturile, cum sa va cuantificati rezultatele, sa inter-relationati cu clientii si ce sa faceti pentru ca afacerea v...

From scrolls and sheets of papyrus to elaborate and expensive codices to the mass press-printed volumes as we know them today, books have come a lo...

Publisher: Slanted Publishers UGPublication date: 2021Dimensions: 219 x 296 x 33Cover type: Paperback / softbackEditor(s): Juliane NoestRedescopera...

This is a book by a company that dislikes advertising as much as anyone. Nevertheless, it makes adverts. It has worked with global brands to produc...

Description""ADVERTISING should be judged only by the goods it is conclusively known to sell, at a given cost. Mere opinions on Advertising Copy sh...

Caderea advertising-ului si ascensiunea PR-ului - Al Ries, Laura Ries