Advertising Design by Medium. A Visual and Verbal Approach, Paperback - Robyn Blakeman

Conceived to give readers the principles and the tools to create successful advertisements in a variety of mediums, this book is a detailed explora...

Now in its fourth edition, this comprehensive textbook uses a multi-contingency model to communicate the fundamentals of traditional and new organi...

Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like t...

Reducere. A (LONG OVERDUE) CAUSAL APPROACH TO INTRODUCTORY EPIDEMIOLOGY Epidemiology is recognized as the science of public health, evidence-based medicine, ...

The story of the most abundant substance on Earth, from its origins in the birth of stars billions of years ago to its importance in the living wor...

Publisher: MIT Press LtdAuthor(s): Omar W. NasimIllustration(s): 45 colour illustrations, 59 black and white illustrationsNumber of pages: 256Publi...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. Six-Step Relational Database DesignTM bridges the gaps between database theory, database modeling, and database implementation by outlining a simpl...

Reducere. This book is your ultimate guide to advertising data landscape. It covers everything from basic concepts all the way to developing a successful dat...

Reducere. A color visual and plant analysis guide to fertilization.

Reducere. African-American Art: A Visual and Cultural History offers a current and comprehensive history that contextualizes black artists within the framewo...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Enjoy the tranquillity of slow stitching for luxurious seams and lavish embellishments. This step-by-step visual guide to 149 embroidery stitches, ...

The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advert...

Reducere. Learn and Perfect Your Spirit Communication Using a Straightforward, Step-By-Step Process With precise detail, a wide variety of exercises, and a w...

DescriptionThe moving image has become a key marketing tool for luxury fashion, central in enabling brands to shape their visual codes and extend t...

A richly-illustrated, full-color introduction to deep learning that offers visual and conceptual explanations instead of equations. You'll learn ho...

Reducere. We are all Mediums, fully capable of learning to bridge the gap between this world and the next. Just like any other skill or ability, connecting w...

Reducere. Microwave Engineering is a vast subject with topics ranging from semiconductor physics to electromagnetic theory. This textbook covers the microwav...

Reducere. In this second edition of Foundation Mathematics for Computer Science, John Vince has reviewed and edited the original book and written new chapter...

In Spectral Sound Design: A Computational Approach, author Victor Lazzarini offers a practical set of tools to implement processing techniques and ...

Contributor(s): Author: Michael SellersIn Advanced Game Design, pioneering game designer and instructor Michael Sellers situates game design practi...

DescriptionApplicable to a wide spectrum of design activity, this book offers an ideal first step, clearly explaining fundamental concepts and meth...

Reducere. The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the n...

Reducere. Tackle a tough subject in bite-sized pieces. A seemingly huge volume of information is organized into manageable sections to make complex concepts ...

Where do design principles come from? Are they abstract ``rules`` established by professionals or do they have roots in human experience? And if we...

Publisher: Taylor & Francis LtdAuthor(s): Marcelo M. (Federal Univ. of Pernambuco, Brazil) SoaresIllustration(s): 27 Line drawings, black and white...

How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book w...

Focusing on the key principles and practical information of advertising that students and working professionals can use, the new edition continues ...

An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art Uni...

Publisher: Taylor & Francis LtdAuthor(s): Karen E. BrownNumber of pages: 208Publication date: 2017Dimensions: 156 x 233 x 18Cover type: Paperback /...