Reducere. Contributor(s): Author: Claude Hopkins"My Life in Advertising" is an autobiography detailing the life of advertising genius Claude C. Hopkins (auth...
Reducere. This fascinating autobiography details the life of powerhouse advertising genius Claude C. Hopkins, who notes, "This book is not written as a perso...
Reducere. Scientific Advertising is a book written by Claude C Hopkins in 1923 and is cited by many advertising and marketing personalities (such as David Og...
createspace independent publishing platform, carti, carte straina, economics
Reducere. Claude C. Hopkins (1866-1932) was one of the great advertising pioneers. He believed advertising existed only to sell something and should be measu...
indoeuropeanpublishing.com, carti, carte straina, economics
Reducere. The legendary Claude C Hopkins wrote 'Scientific Advertising', his classic on the art of advertising, nearly 100 years ago. It is a tribute to the ...
Reducere. American advertising pioneer CLAUDE C. HOPKINS (1866-1932) is still renowned today for developing such marketing innovations as coded coupons that ...
Reducere. This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headli...
Reducere. The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The ...
wilder publications, carti, carte straina, economics
Reducere. Updated and corrected for 2014, this is a reprint of the original 1923 text. This ground-breaking book remains essential reading for anyone enterin...
createspace independent publishing platform, carti, carte straina, economics
Reducere. The first woman president of an advertising agency and the first woman CEO of a company on the New York Stock Exchange tells her "riveting story: H...
Reducere. DescriptionDon't do things that people will remember. Do things that people will never forget. Like eating a fishing worm to make a point. Why is Y...
Reducere. A struggling actress' life gets turned upside down when she witnesses the burial of an urn in her yard. She gets entangled with the "dead girl, " a...
barringer publishing/schlesinger advertising, carti, carte straina, children's
Reducere. Craig Mawdsley and Bridget Angear have created a concise and enjoyable guide to the advertising industry. Drawing from their decades of experience ...
Reducere. Inovatie in advertising. Cum sa creezi cele mai bune print-ad-uri pentru brandurile secolului XXI Retiparita de 10 ori in patru ani, iar acum aparu...
jim aitchinson, afaceri economie, dezvoltarea afacerilor
Reducere. Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 19...