Brand Fusion. Purpose-driven brand strategy, Paperback - Tom Williams

Publisher: De GruyterAuthor(s): Tom WilliamsIllustration(s): 109 Illustrations, color; 30 Tables, black and whiteNumber of pages: 620Publication da...

In theory, the Internet allows all brands to market internationally. But in practice, most companies struggle to compete outside their home market....

Reducere. DISCOVER THE BENEFITS THAT A CONSISTENT BRAND IDENTITY BRINGS TO YOUR BUSINESS TO INCREASE SALES AND ACHIEVE SUCCESS.Are you searching for the perf...

Brand Therapy is a "how to" book for brand teams in the pharma and medtech sectors. It describes when and how to use a selection of strategic plann...

DescriptionBrands have never been more important than they are today. As Paul Temporal explains in this fully revised and updated third edition of ...

"Smith has captured the new guide to brand relevance and sustainability." - Pamela Winsor, Chief Marketing Officer Medtronic Canada"A masterclass i...

Learn how to unleash the power of brand-culture fusion to achieve sustainable competitive advantage and new growth. "This compelling book shows how...

Reducere. "...Brand Activism will be required reading, not only in business schools and by NGOs and campaigners, but by asset managers, owners, pension funds...

A proven methodology for building a purpose-powered organization Some ideas are bigger than others, and the Master Idea your company's purpose is t...

Dr. Tom Williams, an evangelist for over 50 years, has been best known to so many as a man of prayer. Through the death of his first wife followed ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. We all struggle with our identities, how we show up as our authentic selves, and who we want to see when we look in the mirror. This powerful colle...

Reducere. *** This is the full color edition of this book with color photos and slides to go with the stories and examples ***When we think of deserts, we th...

Want to get noticed and be remembered? BRAND YOURSELF. A nationally renowned expert on personal branding, Krista Clive-Smith demonstrates with rema...

- A brand is more than a snazzy logo - but what else is there to consider when building a brand? Do you really need a brand for business success? A...

Establishing new dynamics through a shared consesus of values for better customer, business and client relations.

The greatest challenge facing leaders is activating and actioning purpose based brands to the people who matter inside the company and out. Recent ...

BILL TUTTE CODEBREAKER 'THE GREATEST INTELLECTUAL FEAT OF THE SECOND WORLD WAR.' ... a testimonial to Bill Tutte and his codebreaking discovery in ...

Reducere. love vs logic was the battle of her life, and her greatest opponentwas time. truths. and freedom. is an invitation to feel it all.it is a dare to e...

Reducere. Contributor(s): Author: David BrierForeword by: Daymond JohnBrand Intervention, 33 Steps to Transform The Brand You Have into the Brand You Need, i...

Reducere. Recuperare. Elibereaza-te de dependente Russell Brands-a nascut pe 4 iunie 1975 in Grays, Essex, Marea Britanie. Este actor, prezentator de emisiun...

Reducere. Russell Brand wants you to join the revolution. We all know the system isn't working. Our governments are corrupt and the opposing parties pointles...

How can small businesses make huge impacts? If a picture speaks a thousand words, branding is the tool to shine in a sea of thousands of competitor...

DescriptionForget everything you've been told about maximizing Lifetime Customer Value. To take your business to the next level, you need a brand s...

Publisher: John Wiley & Sons IncAuthor(s): S SoechtigNumber of pages: 224Publication date: 2022Dimensions: 160 x 236 x 21Cover type: HardbackRedesc...

WINNER: Independent Press Awards 2018 - Business Motivation CategoryUnlocking Happiness at Work takes you on a journey into why and how leaders sho...

In You brand: Confident Anywhere, Julia Goodman, one of the world's top communication coaches, has written a unique and maverick manual for persona...

Reducere. The greatest challenge facing leaders is activating and actioning purpose based brands to the people who matter inside the company and out. Recent ...

Reducere. Are you a woman of faith wanting to shine your light in the business world? Are you wanting to step more fully into your identity as a daughter of ...

Reducere. Caii lui Hitler. Incredibila poveste adevarata a detectivului care s-a infiltrat in cercurile naziste secrete Caii lui Hitler este o poveste adevar...

Reducere. Contributor(s): Author: David BrierForeword by: Daymond JohnBrand Intervention, 33 Steps to Transform The Brand You Have into the Brand You Need, i...

Reducere. Marketing Manager's Guide to Successful Brand Marketing"Scott Miller offers tangible insights and practical steps to make sure your product finds t...

Reducere. Filmul este bazat pe documentarul din 2005 al lui Rachel Boynton, ce a urmarit aplicarea strategiilor de campanie politica americane folosite in Bo...

Reducere. Differentiated presents a new way forward for companies and nonprofits seeking purpose-powered strategic differentiation following the pandemic's r...

Following on from the introductory textbook "Creating Powerful Brands", this title is illustrated with real examples of influential marketing campa...

Reducere. From screenplays to being a brilliant book author, B T Clarke brings forth this colorful yet dark intriguing story about 15 year old Alexis Samuels...

Taking core direct response marketing techniques and moving beyond the simple use of data and analytics, this book explores how todays marketers ca...

Reducere. The #1 New York Times bestseller, now in paperback The brutally honest breath of fresh air on The Real Housewives of Beverly Hills, known for her d...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. Janet Dailey's iconic Calder Saga is synonymous with everything readers have come to love in her novels: romance, adventure, and the epic mystique ...

Managementul capitalului unui brand. Cum sa valorificam numele unui brand - David A. Aaker

Despite understanding essential storytelling techniques, brands continue to explain how their product or service can help the customer, rather than...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Brand Yourself walks you through everything you need to know about creating a business brand, from brand strategy to picking out fonts, building yo...

Reducere. DescriptionGood brand is just good business.Brand is the intentional leader's North Star. It helps us engage customers and employees, unleash our c...

(Guitar Chord Songbook). Ten tracks from the GRAMMY Award -winning 2018 release by this critically acclaimed folk rock singer. Includes melody, gui...