Sports Marketing

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This new edition of Spons...

Reducere. Description* FIFA grossed over 2.3 billion from the 2010 World Cup in South Africa.* The Champions League generates UEFA more than 1 billion in ann...

SPORTS AND ENTERTAINMENT MARKETING, 5E expertly introduces industry skills from market planning to promotions and selling with popular sports and e...

A memoir of the extraordinary professional life of the pioneer in college sports marketing.Publisher: The University Press of KentuckyAuthor(s): Ji...

Reducere. Contributor(s): Author: Nancy LindAnimal Assisted Therapy Activities to Motivate and Inspire is an excellent resource for pet therapy teams, educat...

Reducere. DescriptionDesign isn't just pushing pixels around a screen. Properly trained designers are thinkers and problem solvers that can anticipate an aud...

Sport Marketing presents a modernized, current-day approach to the dynamic world of sport marketing. With engaging, comprehensive coverage, student...

Now in a fully revised and updated second edition, this textbook offers a complete introduction to consumer behaviour in sport and recreation. Comb...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. Consumers today care about the values and behaviors of the companies from whom they purchase; they expect brands to align with their personal value...

This book provides a comprehensive discussion of the phenomenon of World Heritage tourism through a critical, global perspective that encompasses b...

The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory, and practical cases to show students and practitioner...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Publisher: Taylor & Francis LtdAuthor(s): Alain (HEC Montreal, Canada) d'AstousIllustration(s): 8 Line drawings, black and white; 5 Tables, black a...

Reducere. Contributor(s): Author: Jeremy DarlowThe athlete's guide to building a personal brand and a future beyond sports.Athletes Are Brands Too teaches at...

Reducere. Bobby Bowden, former West Virginia head football coach: "Chip, at first I didn't think you could get enough material to make a great story. But aft...

DescriptionEs palpable el inusitado crecimiento del n mero de actores que dinamizan la industria deportiva a nivel mundial, frente a esta realidad ...