Driving Consumer Engagement in Social Media. Influencing Electronic Word of Mouth, Paperback - ***

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interc...

WITH AN AFTERWORD BY YOKO ONO AND ORIGINAL ILLUSTRATIONS BY THE AUTHORJohn Lennon wrote the material collected in Skywriting by Word of Mouth durin...

Reducere. Written in its author's much-imitated, never-duplicated voice, populated with his own illustrations, full of the wit and honesty that helped make h...

This book provides a solid understanding of electronic word of mouth (eWOM) by taking the reader through the process of information diffusion from ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Is it possible to achieve a good work-life balance as a head of year while still being effective and offering the best pastoral care for your stude...

Reducere. With straightforward advice and humour, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies g...

Chastity Riley travels to Scotland to face the demons of her past, as Hamburg is hit by a major arson attack. Queen of Krimi, Simone Buchholz, retu...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Why are some products and ideas talked about more than others? Why do some articles make the most emailed list? Why do some YouTube videos go viral...

Reducere. Contributor(s): Author: Natalie T. WoodAuthor: Caroline K. MunozEach day, millions of consumers venture online to search and exchange product infor...

Social media este un domeniu foarte interesant pentru comunicatori, datorita imenselor avantaje oferite de noile canale de comunicare online, de in...

Reducere. Important e ceea ce cred ceilalti ca stii. Expert in social media. Ghidul laudarosului - Susie Boniface Esti gata sa te dai mare? Mai tii minte vre...

A dark and addictive story of betrayal and desire.Publisher: Orion Publishing CoAuthor(s): Franck BouysseTranslator: Lara VergnaudNumber of pages: ...

The study of language has evolved dramatically over the last thirty years. The book starts with a discussion of the evolution of language and then ...

A heartbreaking novel of love, loss and hope about a woman who hides from the end of the world in the belly of a whale.

A dark and addictive story of betrayal and desire.Publisher: Orion Publishing CoAuthor(s): Franck BouysseTranslator: Lara VergnaudNumber of pages: ...

Ghidul laudarosului. Expert in social media - Susie Boniface

Reducere. DescriptionFaced with constant changes in consumer behavior, marketers are seeking various tools to promote and market their brands. Among those to...

A practical guide to marketing, advertising, and public relations in a world of social media-empowered consumers. This step-by-step introduction to...

Susie Boniface 978-606-94100-7-3

Reducere. Alfabetizarea digitala este masurata prin totalitatea abilitatilor, cunostintelor, atitudinilor si competentelor pe care un utilizator le are pentr...

Publisher: Taylor & Francis LtdNumber of pages: 400Collection: Marketing and Consumer Psychology SeriesPublication date: 2017Dimensions: 152 x 228 ...

The Art of Useless offers an innovative way to understand China's political-economic, social, and cultural transformations, showing how consumer cu...

A powerful, compelling, vividly written Australian crime novel, perfect for fans of Peter May and Jane Harper

Important e ceea ce cred ceilalti ca stii. Expert in social media. Ghidul laudarosului - Susie Boniface Esti gata sa te dai mare? Mai tii minte vre...

Reducere. Ai o notifcare!” – daca mesajul asta va face sa va cutremurati, atunci e momentul sa va opriti asupra acestui ghid. Social media nu sunt nici o pac...

Reducere. Social Media Strategy: Marketing, Advertising and Public Relations in the Consumer Revolution, Third Edition is a blueprint for the practice of mar...

Design, activate and measure a clear social media strategy which is directly accountable to your wider business objectives and engages with an inte...

Reducere. A million listeners trust NPR's Brooke Gladstone to guide them through the complexities of the modern media. Bursting onto the page in vivid comics...

DescriptionWhen you depend on users to perform specific actions--like buying tickets, playing a game, or riding public transit--well-placed words a...

Top Five Strategies to Build Your Word-of-Mouth MarketingThis guidebook is for you if you run a small business and would like better word-of-mouth ...

Reducere. Alfabetizarea digitala este masurata prin totalitatea abilitatilor, cunostintelor, atitudinilor si competentelor pe care un utilizator le are pentr...

Originally published in hardcover in 2017 by Oxford University Press.

Alfabetizarea digitala in social media pe categorii de varsta - Florinela-Iulia Mocanu

Reducere. Trade promotion spending is the second largest line item on a major consumer products company's financials, yet it continues to fail to generate po...

Should you respond to friend requests from service users? How can you be sure that your own online profile is secure? Do service users understand t...

Reducere. Alfabetizarea digitala este masurata prin totalitatea abilitatilor, cunostintelor, atitudinilor si competentelor pe care un utilizator le are pentr...

Exploring feminist social media tactics that use humor as a form of resistance to misogyny, the affective dynamics of shame, shaming, and shameless...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Following the cognitive approaches that have rehabilitated immersion as the product of fundamental processes of world-construction and mental simul...

Shows students how to communicate on social media professionally and strategically by giving them hands-on experiences with real-world challenges. ...