Word of Mouth Marketing: How Smart Companies Get People Talking, Paperback - Andy Sernovitz

Reducere. With straightforward advice and humour, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies g...

Great companies don t just depend on strategies they depend on people. The more great people on your team, the more successful your organization wi...

Reducere. The future of work is already here, and what this future looks like must be a pressing concern for the current generation of leaders in both the pr...

WITH AN AFTERWORD BY YOKO ONO AND ORIGINAL ILLUSTRATIONS BY THE AUTHORJohn Lennon wrote the material collected in Skywriting by Word of Mouth durin...

Reducere. Contributor(s): Author: Natalie T. WoodAuthor: Caroline K. MunozEach day, millions of consumers venture online to search and exchange product infor...

Reducere. The planning guide marketers have relied on for two decades--updated and expanded For more than 20 years, The Successful Marketing Plan has been th...

Reducere. Written in its author's much-imitated, never-duplicated voice, populated with his own illustrations, full of the wit and honesty that helped make h...

From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in...

Chastity Riley travels to Scotland to face the demons of her past, as Hamburg is hit by a major arson attack. Queen of Krimi, Simone Buchholz, retu...

In the tradition of Radical Candor, a highly-respected Silicon Valley expert shows that in an age of ultra-transparency, companies that do not thin...

In the tradition of Radical Candor, a highly respected Silicon Valley expert shows that in an age of ultra-transparency, companies that do not thin...

Why are some products and ideas talked about more than others? Why do some articles make the most emailed list? Why do some YouTube videos go viral...

DescriptionReal-time conversations turn leads into customers Conversational Marketing is the definitive guide to generating better leads and closin...

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interc...

This book provides a solid understanding of electronic word of mouth (eWOM) by taking the reader through the process of information diffusion from ...

A dark and addictive story of betrayal and desire.Publisher: Orion Publishing CoAuthor(s): Franck BouysseTranslator: Lara VergnaudNumber of pages: ...

The study of language has evolved dramatically over the last thirty years. The book starts with a discussion of the evolution of language and then ...

A heartbreaking novel of love, loss and hope about a woman who hides from the end of the world in the belly of a whale.

A dark and addictive story of betrayal and desire.Publisher: Orion Publishing CoAuthor(s): Franck BouysseTranslator: Lara VergnaudNumber of pages: ...

Reducere. How to Move on With Your Life Without Losing EverythingDivorce is the intersection of everything we hold dear in life: love, sex, money, and childr...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

AVOIDING CRITICAL MARKETING ERRORS: How to Go from Dumb to Smart Marketing is a wake-up call to marketers who want their marketing to matter more a...

Shows you how to network better, how to create an effective email pitch, write a powerful resume and cover letter, and how to persuade recruiters t...

Proven principles for sustainable success, with new leadership insight PEAK is the popular, transformative guide to doing business better, written ...

In 1978 Julian Richer, then aged just nineteen, opened his first shop near London Bridge.

A powerful, compelling, vividly written Australian crime novel, perfect for fans of Peter May and Jane Harper

"No business author has touched me as deeply as Michael Gerber has."--Jack Canfield, co-creator of the Chicken Soup for the Soul bestselling book s...

DescriptionThis is a book for people who like to gorge on language; a meal too big for people who hate to throw away their food. It is about life's...

Reducere. Have you ever bought the wrong product, made the wrong investments, overpaid for products or services, or made any other costly decisions completel...

Reducere. Do you want to make the best use of your air fryer?Are you looking for tasty recipes yet easy to cook that can work on your air fryer?If yes, then ...

Some people have enviable energy and enthusiasm, never gain weight or get sick. What is their secret? The answers can be found in this groundbreaki...

DON'T LET PROBLEM PEOPLE GET TO YOU Whether it's a manager who keeps moving the goal posts, an uncooperative colleague, negative friend, or critica...