Strategic Market Relationships. From Strategy to Implementation, Paperback - Tom O'Toole

"At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit ou...

This book is intended to be used as a textbook in undergraduate civil engineering and construction courses to introduce cutting edge mechanical, el...

Publisher: Pearson Education LimitedAuthor(s): Jeffrey OgdenNumber of pages: 528Publication date: 2013Dimensions: 275 x 216 x 18Cover type: Paperba...

Reducere. Learn competitive business strategy from the best.According to strategic planning expert Dr. Chuck Bamford, business strategy is a mixture of insti...

Integrates the most important strategic advertising mechanisms developed throughout time: USP, brand image, positioning, Lovemarks. This is the fir...

Reducere. Praise for INTERMARKET ANALYSIS "John Murphy has done it again. He dissects the global relationships between equities, bonds, currencies, and commo...

DescriptionStrategy implementation - or strategy execution - is a hot topic today. Managers spend significant resources on consulting and training,...

What do companies like Google, Uber, Trello, LinkedIN, Huawei, Flixbus or Holiday Check have in common? They all belong to the successful companies...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

A new breed of strategy textbook for a new generation of strategists, Strategy: Theory, Practice, Implementation puts the implementation of strateg...

Contemporary businesses are exposed to global competition enhanced by new information technology and liberalized cross-border transactions in many ...

The new edition of this highly successful textbook draws on the authors' extensive industry experience and academic research to provide a concise a...

Publisher: Cengage Learning EMEAAuthor(s): Alexandra (Course Director in Hospitality Management in the School of Events, Tourism and Hospitality at...

Reducere. This book utilises multiple contemporary strategy perspectives and practices to give leaders and strategy practitioner's deep insights about the dy...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. The biggest lie ever told about investing is that it's hard or complicated. It's not. This lie has been repeated because most people don't know the...

How will a business embrace digital transformation? How will it formulate a digital transformation strategy? To answer all the questions, a strateg...

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A practitioner-focused approach to strategy and real-world strategic thinking This 3rd edition has been revised and updated throughout to reflect t...

Takes the reader through a redundancy implementation strategy - Re-Focus, Re-Organise and Re-Build - that incorporates the key aspects of planning ...

Reducere. DescriptionBEST STRATEGY BOOK OF 2018: AXIOM BUSINESS BOOK AWARDS ​From the New York Times bestselling author on strategy Technobody--maker of wear...

Publisher: ABC-CLIOAuthor(s): A. Coskun SamliNumber of pages: 373Publication date: 1989Dimensions: 158 x 236 x 29Cover type: HardbackRedescopera fa...

Reducere. Praise for the book "Pierre Hadaya and Bernard Gagnon offer readers a practical and inspiring handbook for bridging the gap between formulating, im...

Fad-Free Strategy provides a ground-breaking approach to making better business strategy decisions: more efficient, open to out-of-the-box opportun...

Reducere. This is the second book of the Thinkers' Chess Academy series. In the first book we started at a beginner's level with checkmates in 1, 2 or 3 move...

Reducere. Going through this world in relationship with other people inevitably creates connections in our inner being called soul ties. When these relations...

How will a business embrace digital transformation? How will it formulate a digital transformation strategy? To answer all the questions, a strateg...

Reducere. DescriptionOperations and Supply Chain Strategy is crucial for the success of organizations in the context of Industry 4.0. Operations and Supply C...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Why do over 90% of investors lose money in the stock market? How do the top 1% get ahead?Imagine what life would be like if you could start off eac...

Executive Writing Skills for Managers deals with the English business writing you need at the top of your career. It focuses on writing English as ...

Award-winning 'from you to me' Journals of a Lifetime are the perfect gift for every loved-one, for every occasion, for all the family. Each journa...

Award-winning 'from you to me' Journals of a Lifetime are the perfect gift for every loved-one, for every occasion, for all the family. Each journa...

Award-winning 'from you to me' Journals of a Lifetime are the perfect gift for every loved-one, for every occasion, for all the family. Each journa...

Award-winning 'from you to me' Journals of a Lifetime are the perfect gift for every loved-one, for every occasion, for all the family. Each journa...

Publisher: John Wiley & Sons IncAuthor(s): D PeppersNumber of pages: 512Publication date: 2022Dimensions: 187 x 261 x 45Cover type: HardbackRedesco...

Now in its 21st printing, George S. Day's Market Driven Strategy first defined what it means to be "market- driven." Providing a foundation for Day...

Managing Market Relationships explains what relationship marketing entails, how it is implemented, how it evolves, and how it is controlled. Buildi...

Today's business environment is constantly evolving, filled with volatility, uncertainty, complexity and ambiguity and driven by digital transforma...

The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream...

Reducere. Winner of a TraderPlanet STARR award for Best Trading Book of 2016 Higher Probability Commodity Trading takes readers on an unprecedented journey t...

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Trust in Market Relationships illustrates that the importance of trust in a commercial arena has intensified as markets have become more complex. H...

Reducere. Turn good intentions into better outcomes--by design Why leave student success up to chance? By combining your intuition and experience with the la...

The global phenomenon that has sold 3.5 million copies, is published in a record-breaking 43 languages and is a bestseller across five continents—n...