Marketing Strategies. A Contemporary Approach, Paperback - Calin Gurau

Challenging traditional marketing concepts like the 4 Ps, this work examines the key factors affecting marketing such as: sustainability, ethics, m...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Publisher: Taylor & Francis LtdAuthor(s): John CooperIllustration(s): 23 Line drawings, black and white; 15 Halftones, black and white; 11 Tables, ...

Reducere. This latest edition of Discovering the Qur'an includes a new preface by the author. Used by students around the world as a reliable guide to readin...

Publisher: Taylor & Francis LtdAuthor(s): Brian (Tufts Unversity, USA) RoachIllustration(s): 174 Line drawings, color; 49 Tables, color; 174 Illust...

This textbook provides a contemporary and comprehensive introduction to the study of inequality. It introduces the theories and research methods us...

As in the previous editions of this book, whilst strategic issues are included where appropriate, by concentrating on the operational and functiona...

This unique book explores the sustainability practices that benefit companies, stakeholders and society, by drawing upon the latest research and in...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. Soarele cenusiu este de fapt o tulburatoare poveste de dragoste, consumata pe fundalul manifestatiei maraton din Piata Universitatii din 1990, ce p...

In intregul sau continut complex-structurat pe 16 capitole cartea de "MARKETING TURISTIC" se sprijina pe tezele si categoriile economice contempora...

Reducere. This book describes how neural networks operate from the mathematical point of view. As a result, neural networks can be interpreted both as functi...

"Published in Dutch by Noordhoff Publishers, 1993, 2017."

Addressing the challenges associated with managing global offshoring strategies, this book aims to "put a face" on some Danish companies as they en...

In the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the m...

Implementing sustainable and successful strategies that can transform your business and brand a masterpiece on the world stage.

A new text providing an international and contemporary introduction to Entrepreneurship, treating it as an evolving and ever-emerging social phenom...

Publisher: Scarecrow PressAuthor(s): Jonathan FlomIllustration(s): Text Boxes; Illustrations, unspecified; Halftones, Black & White including Black...

Relationship marketing builds and maintains long term relationships with customers through value creation and delivery. This book examines the key ...

Now in a fully revised and updated second edition, this textbook offers a complete introduction to consumer behaviour in sport and recreation. Comb...

Create customer-centric marketing, establish channel ROI and build your brand with this jargon-free and step-by-step guide to unlocking the full po...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Healthcare Marketing: Strategies for Creating Value in the Patient Experience provides students with the tools to effectively combine healthcare ex...

Reducere. The marketing playbook for the Subscription Economy, now in its 3rd editionSubscriptions are upending industries and reshaping customer expectation...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. The marketing playbook for the Subscription Economy, now in its 3rd editionSubscriptions are upending industries and reshaping customer expectation...

Reducere. To have a chance at success in any business, including your real estate career, you must master three critical departments: business development, m...

Reducere. Every year, 4 million companies set up and pack down trade booths - renting 124 million square metres of net exhibition space. That's the equivalen...