Reducere. Caderea advertisingului si ascensiunea PR-ului. Sfarsitul erei dominatiei advertisingului a sosit. Astazi, marile branduri se construiesc cu ajutor...
Reducere. O carte deosebit de importanta... Data viitoare cand vei dori sa-ti extinzi compania sau sa-ti diversifici linia de produse iti garantez ca te vei ...
Reducere. Contributor(s): Author: Laura RiesPreface by: Al RiesWhen my dad, Al Ries, wrote "Positioning: The Battle for Your Mind" in 1981, he overlooked one...
Reducere. Contributor(s): Author: Laura RiesPreface by: Al RiesWhy are most slogans and taglines ineffective? Because they're just words and a mind cannot un...
ries' pieces publishing, carti, carte straina, economics
Reducere. The Lean Startup. Cum antreprenorii din ziua de azi se folosesc de inovatia continua pentru a crea afaceri de succes Aceasta este o carte pentru an...
eric ries, afaceri economie, dezvoltarea afacerilor
Reducere. The Startup Way. Cum folosesc companiile moderne managementul antreprenorial pentru a transforma cultura si a determina dezvoltarea pe termen lung ...
eric ries, afaceri economie, dezvoltarea afacerilor
Reducere. What's the secret to a company's continued growth and prosperity? Internationally known marketing expert Al Ries has the answer: focus. His commons...
harperbusiness essentials, carti, carte straina, economics
Reducere. Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are b...
harperbusiness, carti, carte straina, society & social sciences
Reducere. There are laws of nature, so why shouldn't there be laws of marketing?As Al Ries and Jack Trout--the world-renowned marketing consultants and bests...
Reducere. Aceasta este o carte pentru antreprenori si viitori antreprenori. Cele cinci principii ale Lean Startup, care stau la baza celor trei parti ale ace...
Reducere. The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to c...
mcgraw-hill companies, carti, carte straina, economics
Reducere. It's dark! It's eerie! Ghouls, witches, and werewolves might scare this trick-or-treater out of a fun Halloween adventure. Will he run, run, run, o...
lawley enterprises llc, carti, carte straina, children's
Reducere. One o'clock! Two o'clock! Three o'clock! Tonight is the Witches Ball, and it starts promptly at twelve o'clock. But with nothing to wear and her sh...
lawley enterprises llc, carti, carte straina, children's
Reducere. Everyone in Charlie's family loves Emmet, the dinosaur. Daddy has roaring conversations with him, and Mommy eats his cuisine. But it's Charlie who ...
lawley enterprises llc, carti, carte straina, children's
Reducere. When Miguel sets up a fishbowl for his new pet, Señor Picante is delighted by every surprise. One day, Señor Picante has a surprise of his own. How...
lawley enterprises llc, carti, carte straina, children's
Reducere. Tater Tot is a cuddly, mischievous, playful cat... usually. But now, Tater Tot is a slug. What will Miguel discover as he observes his cat's strang...
lawley enterprises llc, carti, carte straina, children's