Book of Branding

DescriptionAn entertaining and highly original introduction to graphic design, this beautifully designed book uses puzzles and visual challenges to...

A rhyming board book that celebrates the boundless joy of loving dogs. Are you a puppy pal? A canine companion? Down with the doggies? A friend of ...

Reducere. A detailed account of Ant Farm's 1975 Media Burn performance, a legendary act of consumerist critiqueThis book examines the complex set of cultural...

Reducere. We are presenting a unique idea to provide inspiration to graduates using an innovative idea of a card book that can be sustained as a lifetime res...

NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strateg...

Reducere. DescriptionDare to entertain the possibility that superheroes and epic quests are more than the stuff of your favorite movies, books, and TV shows-...

Reducere. From New York Times Bestseller Pepper Winters comes the highly acclaimed USA Today Bestselling Series: Monsters in the Dark. For the first time eve...

Reducere. The award-winning guide for any woman starting (or running) a business The Women's Small Business Start-Up Kit, written by the author of the bestse...

This cutting edge and comprehensive book--with contributions from the star faculty of Cornell University's School of Hotel Administration--offers t...

Reducere. DescriptionOxford College Arms is an accessible 112-page handbook designed to open up the treasure chest of ancient coats of arms and relate them t...

Colour Psychology Today reveals new colour psychology information that comes from the author's pioneering research and studies on colour. The book ...

THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of think...

DescriptionHappiness and Positive Leadership Coach JoAnna Brandi has created a delightful gift book that offers 54 unique ideas that can take your ...

This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashio...

The Business of Design debunks the myth that business sense and creative talent are mutually exclusive, showing design professionals that they can ...

Reducere. Captain Ed (Edwin D. Armbruster) lived a fascinating life as he flew thousands of hours over the jungles of Panama and the Carribean in single engi...

Reducere. In business, it can be economically dangerous to make a snap judgement based on someone's looks, what they are wearing, the car they drive and more...

Reducere. A "gorgeous" (New York Times) memoir that braids the evolution of one of America's most iconic branding campaigns with the stirring tales of the wo...

Reducere. Engaging, enlightening, provocative, and sensational are the words people use to describe compelling experiences and these words also describe this...

Reducere. DescriptionHow can you take your skills and expertise and package and present it to become a successful consultant? There are proven time-tested pr...

Reducere. Pull, slide, and spin the tabs with Disney's Mickey Mouse and his friends on their Halloween adventure Picking a costume, carving pumpkins, trick-o...

Papercrafting can take many forms, from origami to gifts to decorations to collages to scrapbooking. This how-to guide presents 280 playful pieces ...

Reducere. Contributor(s): Author: Darren MainMany yoga teachers are great at teaching, but often struggle with the business of yoga. Finding a balance betwee...

Reducere. About the Book: This little work is a book about family history. It is also the story of a near-tragic love affair.However, at its heart, it is an ...

Toddlers notice all kinds of interesting things in pictures: children, animals, minor characters getting into scrapes. This book recreates eleven B...

Entertainment Law: Fundamentals and Practice is a comprehensive and unique "how to" guide covering every area of entertainment law including fundam...

Reducere. In this book, readers will find the inspiration needed to expand social media presence and add an appealing new dimension to branding and marketing...

From the palaces of Homeric epic to the ancestral seat of Roman emperors, Troy in antiquity was a place couched in myth. But for nearly four millen...

Reducere. DescriptionThe Aswang Complex in Philippine Folklore: With Illustrative Accounts in Vernacular Texts and Translations.This book is a bold attempt t...

A case study of one of the most important global institutions of cultural policy formation, UNESCO and the Fate of the Literary demonstrates the re...

Reducere. Europe is imbued with a multitude of social, cultural, economic and political meanings. The authors of this comprehensive text present an authorita...

Reducere. NOTE: This is the second edition. It has more questions than the original and a simplified interior. This book is packed with more than 1, 000 conv...

Reducere. Your Name is Worth MillionsIf you've ever wondered why the expert-next-door is getting the cash and the clients while you secretly hate from the si...

Reducere. The Tools for Stability books lists tools that Melva has learned, not from doctors, but by her experiences. She wanted people to learn what has tak...

Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated im...

Reducere. In Dark Matters Simone Browne locates the conditions of blackness as a key site through which surveillance is practiced, narrated, and resisted. Sh...

DescriptionFox Populism offers fresh insights into why the Fox News Channel has been both commercially successful and politically effective. Where ...

The Journey: The Chronicles of a Woman Apostle, will inspire you, whether you are male or a female disciple of Jesus Christ with a burning desire t...

Symbols play an integral role in branding programs. This book explores the visual language of symbols according to their most basic element: form. ...

DescriptionHard discounters are stores that sell a limited selection of consumer packaged goods and perishables - typically fewer than 2, 000 Stock...

What Charles Darwin did for biology, Al and Laura Ries do for branding.In their exciting new book, The Origin of Brands, the Rieses take Darwin's r...

DescriptionHype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Cra...

Reducere. "Brutally honest... a deeply extraordinary and original work."- SEBASTIAN JUNGER. With an estimated 250, 000 people killed in 15 years, the Mexican...

DescriptionTechnological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has...

DescriptionBest-known for his corporate brand logos and art direction, Paul Rand (1914-1986) transformed commercial art from craft to profession, i...

Reducere. Solo-professionals are the brand of their business. Whether you are just starting out or have been a solo-professional for years, this step-by-step...

New technologies have opened up fresh possibilities for public diplomacy, but this has not erased the importance of history. On the contrary, the l...

Reducere. DescriptionCompanies that market better and more grow faster, but people at many companies are overwhelmed by the dozens of marketing options and t...

Reducere. RULES OF THE GAME: How to Win a Job in Educational Leadership (Second Edition) offers Insider Tips and Trade Secrets to help you navigate the job s...

Reducere. Bake Knit Sew showcases a year of creativity in baking, knitting, and sewing. Each month, an original baking recipe is partnered with a knitting pa...

A logo should be distinctive, memorable and clear. To be great, it should do those things better than the rest. - Michael Evamy This bestselling br...

Reducere. Some people live that touch only a few, while others have an impact that reverberates throughout the world for decades and even centuries.Those Who...

The home goods market in the United States is the largest market in the world. Then why do some interior design firms thrive while others barely su...

Reducere. PProfitable New T Shirt Printing Business: Starting a new T shirt printing business takes just a small outlay but can be very enjoyable as well as ...

Reducere. DescriptionQuail Farming for Beginners - The Ultimate Comprehensive Guide offers ideal guide on how to start or run a successful quail farm, on a s...

Reducere. "The ESSENTIAL strategy guide for dominating the t-shirt design business." Jeffrey Kalmikoff, former CCO of Threadless.com What if the most prolifi...

Reducere. NORMAN CURREY was born on the North Sea Coast in Scarborough, Yorkshire, in 1926. His first experience with aircraft was in the Air Training Corps ...

In an industry where rarity and exclusivity are keys to success, business growth can be both positive and negative. In this book, renowned luxury a...

Reducere. With its bold, modern art and simple text of about 100 words, this fresh take on the story of Easter is just right for babies and toddlers. Childre...

Reducere. Are you looking to boost your brand visibility and gain new clients for your business? Would you like to build an excellent presence on Instagram? ...

Reducere. A YEAR IN BALANCE: A Spiritual Guide to Finding Your Next Right Step is a daily spiritual devotional with a reflective theme for each month. Each d...

Want to get noticed and be remembered? BRAND YOURSELF. A nationally renowned expert on personal branding, Krista Clive-Smith demonstrates with rema...

This book is a collective project from three authors who have worked with nonprofits in developing and managing effective social media marketing ta...

DescriptionStarting a business? Don't sweat it With all-new content and updates reflecting the latest laws, business climate, and startup considera...

Reducere. As a professional, you deserve to be known for your achievements and understood for the value you bring. But in the cacophony of our current age, i...

Reducere. DescriptionA Funny, Inspirational Book About How To Build A Brand#1 New York Times bestselling author Scott Dikkers tells the hilarious, outrageous...

Reducere. DescriptionBRAND YOU Master Your Social Media A Step-by-Step Guide To Create A Powerful Social Media Presence To Establish Your Personal Brand This...

Reducere. Time and time again, executive women wake up and realise they've spent their entire careers making everyone else look good and have forgotten about...