The Social Media Marketing Book, Paperback

Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opi...

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Marketing and Social Media: A Guide for Libraries, Archives, and Museums, Second Edition is a much-needed guide to marketing for libraries, archive...

Easily understand the most important tools and skills in social media marketing. You'll be exposed to Facebook pages and ads, work with Twitter and...

Contributor(s): Author: Jason McDonald Ph. D.Social Media Marketing FREE Tools 2018 Edition of the Popular Social Media Marketing Toolbook Leverage...

**Winner of the TAA 2017 Textbook Excellence Award** "Social Media Marketing deserves special kudos for its courage in tackling the new frontier of...

Social Media for Fashion Marketing enables students to explore how social network platforms continue to alter digital communication and have an imp...

Reducere. SOCIAL MEDIA MARKETINGToday, platforms like Facebook, Twitter, and Instagram are making it amazingly easy for businesses to convey their message, i...

Reducere. Contributor(s): Author: Mark W. SchaeferMark W. Schaefer, college educator, consultant, and best-selling author of five marketing books including S...

Providing a concise toolbox for publishing professionals and students of publishing, this book explores skills needed to master the key elements of...

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interc...

Get social with the bestselling social media marketing book No person can ignore social media these days--and no business can afford to ignore it e...

Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students ...

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Reducere. DescriptionThe World's Digital Marketers Share Insights on How They Grow Their Businesses with Digital. Authors: Ian Cleary, Andrea Vahl, Dave Kerp...

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This companion piece to the Pocket Guide to Publishing-read by over 50, 000 writers-helps authors sort out their marketing program before and after...

Reducere. In this book, readers will find the inspiration needed to expand social media presence and add an appealing new dimension to branding and marketing...

Integrating recent research and existing knowledge on food marketing and its effects on the eating behaviour of children, adolescents, and adults, ...

DescriptionPublisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access t...

Reducere. Learn how to efficiently use your online presence to promote your band, your music or yourself with the totally revised Third Edition of Social Med...

DescriptionUnlock the value in online marketing A well-executed digital marketing plan is a proven component of success in business, and Digital Ma...

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This comprehensive book provides students with a ``grand tour`` of the tools needed to measure digital activity and implement best practices for us...

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Digital Marketing Guide for Start-up Entrepreneurs is a practical, step-by-step guide that will help budding entrepreneurs in setting up and execut...

Using the latest research and information on entrepreneurial marketing, including consumer behavior, social media, and intellectual property, the S...

Reducere. PR For Poets provides the information you need in order to get your book into the right hands and into the worlds of social media and old media, li...

This book is a collective project from three authors who have worked with nonprofits in developing and managing effective social media marketing ta...

Contributor(s): Author: Shirra SmilanskyThe immersive brand experience is revolutionizing brand engagement. Experiential Marketing, second edition,...

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Reducere. RELEVANCE RAISES RESPONSE and that is precisely why mobile marketing is the greatest advertising and marketing medium of all-time. Mobile offers th...

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Reducere. Social Media Ethics Made Easy takes an in-depth look at the risks of social, digital and mobile media marketing without structured policies. Reader...

Get beyond the basics and see how modern-day users are reimaging the SEO process SEO is often underutilized and overlooked across the marketing rea...

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DescriptionThe marketing, promotion, and communication of fashion is entering an extremely dynamic, fast moving, and challenging phase. This book w...

Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This new edition of Spons...

Make information memorable with creative visual design techniques Research shows that visual information is more quickly and easily understood, and...

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Reducere. Welcome and congratulations! By taking this book in hand, you have taken the first step in starting your blog. I don't know what prompted you to op...

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Reducere. 2018 updated 4th edition, a public relations, social media, and digital marketing field guide with 32 chapters, 100] actionable tips, and hundreds ...

Offers an examination of the role of fear in national panics. Simultaneously, the book addresses why many Americans believe the country is in horri...

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Reducere. TikTok is the fastest growing social media app in the world and one of the fastest apps to reach a billion subscribers in history.TikTok has also b...

Reducere. The CEO's Digital Marketing Playbook is the definitive playbook and crash course for both the baseline and advanced digital and direct marketing th...

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Created through a "student-tested, faculty-approved" review process with students and faculty, MM4 is an engaging and accessible solution to accomm...

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Reducere. The field of public relations is as old as media itself, and yet thanks to technology, it has changed and continues to evolve with the times. From ...

Reducere. This book explores business ethics as applied in a modern context including data management, corporate social responsibility, media ethics, and gov...

Would you like to be a pro with Twitter? Do you wish you could make some real money with Twitter like everyone else is?Whether you want to (1) know...

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Are you a new or seasoned Healthcare Practitioner? Or a student in the industry ready to a launch your own business? Do you love the work you do wi...

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Reducere. Contributor(s): Author: Laura LynnIn this how-to guide for lifestyle blogging basics, Laura breaks down how she got started with her first blog, ho...

You should start a pet blog Do you enjoy connecting with other dog or cat lovers? Do you have a passion for making a difference in the pet industry...

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Reducere. Carole L. Sanek is a certified personal life coach who has also been a ghost writer for over 10 years for clients. She has blogged and written mark...

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Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60, 000x faster than text. Web posts with vi...

Reducere. This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different e...

Reducere. This book was beyond awesome What I loved the most was how all the ways of the social media/digital world were tied in. Also, super interesting to ...