Sport Marketing

Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students ...

Sport Marketing presents a modernized, current-day approach to the dynamic world of sport marketing. With engaging, comprehensive coverage, student...

Now in a fully revised and updated fourth edition, Advanced Theory and Practice in Sport Marketing is still the only textbook to introduce key theo...

Reducere. Description* FIFA grossed over 2.3 billion from the 2010 World Cup in South Africa.* The Champions League generates UEFA more than 1 billion in ann...

Now in a fully revised and updated second edition, this textbook offers a complete introduction to consumer behaviour in sport and recreation. Comb...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory, and practical cases to show students and practitioner...

Reducere. Contributor(s): Author: Jeremy DarlowThe athlete's guide to building a personal brand and a future beyond sports.Athletes Are Brands Too teaches at...

DescriptionEs palpable el inusitado crecimiento del n mero de actores que dinamizan la industria deportiva a nivel mundial, frente a esta realidad ...