Innovative B2B Marketing. New Models, Processes and Theory, 2 Revised edition, Paperback - Simon Hall

Cut through the noise surrounding B2B marketing using this clear and pragmatic guide, providing coverage of all the most recent developments includ...

Hone and perfect your digital marketing skills and learn how to apply them effectively within the B2B marketing sphere, with this practical resource.

Provides an introduction to the core issues in social theory. This title provides a 'problem focus' that encourages students to acquire skills of a...

Now available in paperback, this celebrated book has been prepared with readers' needs in mind, remaining a systematic treatment of the subject whi...

Communicating in Business is a short American English course for intermediate level students in or preparing for work who need to improve their com...

Cutting-edge student exploration of what it means to live in a digital society. Introduces key concepts and research essential for digital media, s...

A social, economic and cultural history of British rock climbing and mountaineering charting the conditions that gave rise to the sport, and the ac...

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns with business objectives with this new edition of the gl...

Adrian Harvey introduces the varying geomorphological forces and differing timescales which combine to shape the surface of the earth.Publisher: Du...

Navigate the cluttered advertising attention marketplace with this bestselling guide that provides contemporary advertising ideas and models for ma...

Publisher: Temple Lodge PublishingAuthor(s): Coenraad van HoutenIllustration(s): IllustrationsTranslator: Marianne KrampkeNumber of pages: 192Publi...

An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, me...

Publisher: Taylor & Francis LtdAuthor(s): Anne (University of Westminster, UK) GrahamIllustration(s): 51 Line drawings, black and white; 75 Halfton...

Diffuse X-ray scattering is a rich and virtually untapped source of local structural information over and above that obtained by conventional cryst...

Publisher: Taylor & Francis LtdAuthor(s): Malcolm (University of Loughborough, UK) BarnardIllustration(s): 3 Line drawings, black and white; 41 Hal...

This book helps to establish a theoretical and practical foundation for how to teach students to use technology as the major means for developing t...

Despite advances in modern medicine, the power of plagues to terrify, disrupt and bring huge swings in morbidity and mortality in their wake remain...

Written for political science and economics students who have completed a course in game theory, this text provides a unified and accessible survey...

Instant Bestseller on Amazon in Marketing and Sales FACT: Less than ONE percent of all leads become customers. As a business, how can you break tha...

Publisher: Hall and Stott Publishing LtdAuthor(s): Kate Campbell-PillingNumber of pages: 300Publication date: 2021Dimensions: 188 x 248 x 25Cover t...

'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable sty...

Provides an accessible overview of major figures and movements in literary theory and criticism from antiquity to the twenty-first century. An intr...

Understand how to align your communication to your organization's goals, strategy and brand values effectively, to increase employee engagement and...

Publisher: Pearson Education (US)Author(s): C. Michael HallNumber of pages: 320Collection: Themes in TourismPublication date: 2007Dimensions: 244 x...

Publisher: Hall and Stott Publishing LtdAuthor(s): Richard HedlundNumber of pages: 274Publication date: 2021Dimensions: 237 x 506 x 21Cover type: P...

Publisher: Taylor & Francis LtdIllustration(s): 7 Line drawings, black and white; 11 Tables, black and whiteNumber of pages: 448Collection: The Int...

Publisher: Taylor & Francis IncAuthor(s): Michael McCallionNumber of pages: 320Publication date: 1999Dimensions: 140 x 216 x 18Cover type: Paperbac...

Publisher: Taylor & Francis LtdAuthor(s): Peter D. CongdonIllustration(s): 70 Illustrations, black and whiteNumber of pages: 592Publication date: 2...

Presents the author's lecture notes for the first part of his well-known graduate course in microeconomics. In this edition, the author retains the...

Interpretative phenomenological analysis (IPA) is a qualitative research approach committed to the examination of how people make sense of their ma...

Galois theory is the culmination of a centuries-long search for a solution to the classical problem of solving algebraic equations by radicals. In ...

A study that discusses the aspects and function of intuition in Husserl's thought and its meaning for philosophical self-reflection. It focuses on ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...