Advertising, Promotion, and other aspects of Integrated Marketing Communications, Paperback - J. Craig Andrews

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Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Publisher: Pearson Education LimitedAuthor(s): Donald BaackNumber of pages: 472Publication date: 2021Dimensions: 217 x 276 x 25Cover type: Paperbac...

Publisher: Taylor & Francis LtdAuthor(s): Jerome M. JuskaIllustration(s): 91 Line drawings, color; 91 Illustrations, colorNumber of pages: 300Publi...

Have you ever had a premonition, the feeling of being watched, or a telepathic experience? Renowned biologist Rupert Sheldrake explores the intrica...

John Egan draws on both his industry and academic background to explain the why as well as the how of marketing communications.

Reducere. Business owners and entrepreneurs...You're losing time, money and opportunity if your marketing and advertising are underperforming. And with all t...

Reducere. This collection of essays, which originally appeared as a book in 1962, is virtually the complete works of an editor of Commentary magazine who die...

Over 4, 000 entries on key terms and concepts covering advertising, sales promotion, public relations, direct marketing, personal selling and e-mar...

* This will be the first British textbook on the subject. * International approach, reflecting the global market for fashion. * The clothing indust...

Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while...

Reducere. A Primer on the Future of PR, Marketing and Advertising A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven't spent a ...

Reducere. Craig Mawdsley and Bridget Angear have created a concise and enjoyable guide to the advertising industry. Drawing from their decades of experience ...

DescriptionCreate an irresistible brand image and build an audience of loyal and engaged fans... Guerrilla Film Marketing takes readers through eac...

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Flash on English for Specific Purposes. Marketing & Advertising - Alison Smith

Reducere. The Express Series is a range of short, specialist English courses for different professions, work skills, and industries. Engaging topics, motivat...

English for Marketing and Advertising. Cu CD - Sylee Gore

DescriptionDo you want to grow your personal brand faster than you ever have before? Do you want to grow your professional network so you open more...

This book offers information about how to promote and market tourism attractions for maximum results. It looks at different approaches, strategies,...

Fashion Promotion is an inspiring and practical guide to promoting a brand. It addresses the new ways in which brands engage with customers, throug...

Reducere. In this prequel to the bestselling Murder in Samarkand, Craig Murray describes how he discovered the dark heart at the centre of Tony Blair's shiny...

Reducere. Este cursul ideal pentru cei ce lucreaza in domeniul financiar contabil, fiind nevoiti sa comunice cu colegii si clientii in limba engleza. Poate f...

From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It's advertising. Not only are ads ...

Reducere. DescriptionThis text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained ...

Introduces the reader to aspects of one of the richest, and least-known, cultural landscapes in Europe. An inspiring source for the study of people...

Balochistan, the land of the Baloch is a huge land mass stretching from Southeastern Iran to the east bank of River Sindh in Punjab, and from lower...

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Publisher: SAGE Publications IncAuthor(s): Gerard J. TellisNumber of pages: 216Collection: Marketing for a New CenturyPublication date: 2004Dimensi...

An essential guide to understanding how experiential marketing forms a major part of marketing communications for brands featuring an implementatio...

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns with business objectives with this new edition of the gl...

Distilling the wisdom of the world s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and adve...

An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art Uni...