TV News 3.0. An insider's guide to launching and running news channels in the digital age, Paperback - ***

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Tech entrepreneurs, make your startup dreams come true by utilizing this invaluable, founder-to-founder guide to successfully navigating all phases...

Written by two award-winning broadcast journalists, this book offers a practical, hands-on guide to the modern digital TV newsroom.Publisher: Taylo...

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The issue of fake news has become very prominent in recent months. Its power to mislead and misinform has been made evident around the world. This ...

New perspectives on the misinformation ecosystem that is the production and circulation of fake news.

Reducere. Are you overwhelmed at the amount, contradictions, and craziness of all the information coming at you in this age of social media and twenty-four-h...

Medieval Manuscripts in the Digital Age explores one major manuscript repository's digital presence and poses timely questions about studying books...

A comprehensive and engaging textbook on use and application of digital tools in marketing in a rapidly changing world. This textbook describes how...

Reducere. A smart, urgently needed book that helps parents and their kids navigate today's online landscape--from the founder and CEO of the nation's leading...

Reporter, editor and lecturer Stanley Flink knows the news business. He has worked as a journalist and editor for many years, in many different ven...

Reducere. DescriptionWhether you're a Perfectionist, a Dreamer, a Worrier, a Crisis-Maker, a Defier, a Pleaser or a combination thereof, this book is your ro...

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Leading scholars chart the future of studies on technology and journalism in the digital age.

Discover how to live well with technology

Reducere. Marketing is psychology, in practice. That's all it is. This book will introduce you to fascinating research in the areas of social psychology and ...

This edited collection provides a balanced conceptual framework to demonstrate not only the power of autonomous communication networks, but also th...

In the modern media industry digital content production is cheaper, more democratic and accessible and it's becoming more attractive - and easier -...

Reducere. DescriptionToday most of our money is created, not by governments, but by banks when they make loans. This book takes the reader step by step throu...

DescriptionAn innovative and accessible guide to doing social research in the digital ageThe rapid spread of social media, smartphones, and other d...

The New Marketing, with contributions spanning CMO trailblazers to martech disruptors, behavioral economics luminaries at Yale to leading marketing...

A guide to understanding digital research from both a conceptual and practical perspective, helping the reader to make sense of the issues, challen...

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The new edition of this pioneering book allows students to acquire an essential foundation for digital photography. Fully updated, it clearly and c...

DescriptionThe moving image has become a key marketing tool for luxury fashion, central in enabling brands to shape their visual codes and extend t...

Reducere. Owning Game-Changing Subcategories is about creating organizational growth in the digital age by creating and owning game-changing subcategories fu...

Build an HR strategy that leverages the potential of digital transformation and new technologies to improve employee and business performance.

How can industrial production be reintegrated into the urban fabric in a post-digital world Research from Harvard's Graduate School of Design addre...

'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the...

This international collection of case studies examines the spatial dynamics of today's music industry. Students of geography, business, economics, ...

Reducere. In Twisted Tech, author Scott McClallen seeks to analyze and explore the intersection of technology, free speech, and privacy. He believes technolo...

Relationship marketing builds and maintains long term relationships with customers through value creation and delivery. This book examines the key ...

Almost all aspects of the historian's research workflow have been transformed by digital technology. The Transformation of Historical Research in t...

Accessible, evidence-based and written by a leading expert in the field, this book is essential reading for anyone looking to set up and grow their...

Reducere. This lively, colorful guidebook provides everything you need to know to help your child get inspired, succeed in school and map a path forward in t...

Want to be the next Ella Mills or Grace Beverley? Award-winning rising star entrepreneur, Angelica Malin shows you how. For a new generation of fie...