Myths of Branding

Reducere. A brand is just a logo - everyone knows that, don't they? After all, it's not as though a good brand can save a bad business, and besides, the digi...

Debunk the most pervasive myths about the world of branding, with this expert overview that separates the facts from the falsehoods.Publisher: Koga...

Reducere. An essential addition to the start-up toolkit, designed for entrepreneurs, founders, graphic designers, brand creators and anyone seeking to decode...

Secrets, lessons and insights from the frontline of world-class branding and marketing. This book exposes the marketing secrets and lessons learnt ...

Everyone knows that building your product or service into a bona fide brand is the only way to stand out in an insanely crowded marketplace. This b...

- A brand is more than a snazzy logo - but what else is there to consider when building a brand? Do you really need a brand for business success? A...

Reducere. Talmage was born on Nov. 11, 1976. Do you know why this day was special? It was Veteran's Day of the Bicentennial year of our country's independenc...

Alina Dolea 978-6069-24-0110-

Reducere. Summary: Behind the BUZZ words: public diplomacy, nation branding, public relations for nations; Country promotion as social construction; The maki...

Reducere. Never before has a book been compiled on cannabis brands and the consumers they appeal to. Once an underground commodity, with legalization in more...

Wally Olins explica – in stilul direct, caracteristic celui mai experimentat profesionist al brandingului si identitatii corporatiste din lume – ce...

Contributor(s): Author: Kaplan MobrayAre you an employee stuck in a career rut? Are you a student looking to get the right start? Or do you just wa...

Publisher: Vintage PublishingAuthor(s): Charlotte HigginsNumber of pages: 336Publication date: 2022Dimensions: 128 x 197 x 29Cover type: Paperback ...

Reducere. Lucrarea este o premiera in literatura de specialitate a brandingului, domeniu care, in special in Romania, este modest reprezentat daca ne referim...

Reducere. Dacă ești antreprenor, manager, lider de echipă ori organizație sau lucrezi în Resurse Umane, Marketing sau Comunicare sau pur și simplu ești curio...

Reducere. Daca ești antreprenor, manager, lider de echipa ori organizație sau lucrezi in Resurse Umane, Marketing sau Comunicare sau pur și simplu ești curio...

A highly entertaining and visually stunning exploration of the art and design of beer bottles, pump clip and cans and it how has evolved to grab th...

Examines the best of the best of sonic logos from the people who gave them notes. Whether you consider them to be music to your ears or earworms, t...

Reducere. 2009 978-973-88736-8-1

Employer Branding 100% - Doru Supeala

O carte despre reputatie, impotriva curentului, scrisa dupa aproape 20 de ani de practica in marketing, comunicare si branding. Cazuistica locala u...

Daca un produs are un ciclu de viata predictibil si, inevitabil, este inlocuit la un moment dat de altul, o marca poate supravietui mult timp, cu c...

Publisher: Die Gestalten VerlagNumber of pages: 256Publication date: 2022Dimensions: 220 x 269 x 24Cover type: HardbackEditor(s): MonradRedescopera...

Reducere. This series came flowing out of me from 1998 until the end of 2003. These graphite drawings are the result of searching for a way to deal with moun...

Through an interdisciplinary methodological approach, this book examines both online institutional representations and public views of Hong Kong an...

Reducere. This is a story of a clash of two generations; a discordance of two personalities; a subliminal chord of racism, all playing out in the individuali...

Reducere. One of the Sexual Revolution pioneers, Barbara Williamson, shares her story for the first time ever as cofounder of the highly successful and contr...

Take control of your brand's online presence with this bestselling guide that shows you how to plan, analyze, optimize and measure the tangible res...

Reducere. As the drug business spread its tendrils through the city of Baltimore in the 1970s, a shadowy vigilante group emerged threatening to fight the nar...

Reducere. My mother, Jean Reid, inspired me to write these love poems, because of her love for her children, and the way she raised me to be a strong man in ...

Reducere. Artists and filmmakers in the early twentieth century reshaped our vision of the American West. In particular, the Taos Society of Artists and the ...

The Journey: The Chronicles of a Woman Apostle, will inspire you, whether you are male or a female disciple of Jesus Christ with a burning desire t...

In the contemporary and ever-changing society, 'the visual' has become a dynamic element of life which traverse all sort of different and diverse a...