Global Marketing and Advertising. Understanding Cultural Paradoxes, 6 Revised edition, Paperback - Marieke de Mooij

Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global bra...

Marieke de Mooij answers the fundamental questions about consumption in this new edition, using her own model of consumer behavior that integrates ...

Publisher: Pearson Education LimitedAuthor(s): Donald BaackNumber of pages: 472Publication date: 2021Dimensions: 217 x 276 x 25Cover type: Paperbac...

This book demonstrates how metaphors can be used to help outsiders quickly understand what members of different cultural mindsets consider importan...

A revealing examination of the often misunderstood history of contemporary financial markets.

Reducere. Sylee Gore 973-684-709-7

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Reducere. The Express Series is a range of short, specialist English courses for different professions, work skills, and industries. Engaging topics, motivat...

English for Marketing and Advertising. Cu CD - Sylee Gore

Company Law provides comprehensive coverage of the principles and doctrine of company law, engages with corporate structures, governance, finance, ...

Serbia Travel Guide - Expert travel and holiday tips including Belgrade museums and restaurants, accommodation, Novi Sad, Subotica, Nis, plus hidde...

Montenegro Travel Guide - Holiday advice and travel tips featuring Podgorica and Cetinje highlights and accommodation, Skadar Lake, national parks ...

The clearest, most relevant guide, written specifically to engage business students taking research methods courses or completing a research projec...

Publisher: Pearson Education LimitedAuthor(s): Gareth JonesNumber of pages: 672Publication date: 2011Dimensions: 217 x 278 x 30Cover type: Paperbac...

Reducere. Este cursul ideal pentru cei ce lucreaza in domeniul financiar contabil, fiind nevoiti sa comunice cu colegii si clientii in limba engleza. Poate f...

The must-have atlas for pupils aged 11-14 Fully updated for 2022-2023, this world atlas is designed to support Key Stage 3 students aged 11-14 year...

Publisher: Pearson Education LimitedAuthor(s): Kevin KellerNumber of pages: 352Publication date: 2015Dimensions: 190 x 232 x 18Cover type: Paperbac...

Reducere. Marketingul cultural, domeniu in plina expansiune in contextul dezvoltarii industriei creative, are la dispozitie, prin aceasta teza, importante re...

A practical, step-by-step guide to your qualitative research project, featuring interactive Silverman workshops to help you to think critically abo...

Bosnia and Herzegovina Travel Guide - Expert advice and holiday tips including Sarajevo nightlife and restaurants, accommodation, culture and festi...

An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art Uni...

Publisher: Lawpack Publishing LtdAuthor(s): Roy HedgesNumber of pages: 112Publication date: 2014Dimensions: 234 x 161 x 7Cover type: Paperback / so...

Publisher: Pooleys Air Pilot Publishing LtdIllustration(s): Colour IllustrationsNumber of pages: 260Collection: Air Pilot's ManualPublication date:...

Contemporary Security Studies is a uniquely engaging introduction to Security Studies, covering the key theories and contemporary issues in the fie...

Medical Law: Text, Cases, and Materials offers all of the explanation, commentary, and extracts from cases and key materials that students need to ...

This unique and popular text, now in a sixth edition, clearly and succinctly guides Accounting students and researchers in their understanding and ...

Develop a complete understanding of the core concepts and frameworks of risk management with this guide designed for emerging professionals and stu...

First published in 1996, this is the standard textbook for students wishing to understand the key counselling and psychotherapy approaches. No othe...

Clear, comprehensive, and trusted, Bryman's Social Research Methods has guided over a quarter of a million students through their research methods ...

Edited by two senior public human resource management scholars, this well-regarded edited volume gathers concise essays by major scholars on critic...

Publisher: Northern Heritage ServicesAuthor(s): Godfrey WatsonIllustration(s): 16 pages of full colourNumber of pages: 224Publication date: 2013Dim...

Publisher: Lucis Press LtdAuthor(s): Alice A. BaileyIllustration(s): IllustrationsNumber of pages: 375Publication date: 1972Dimensions: 189 x 123 x...

For more than thirty years, On Being a Therapist has inspired generations of mental health professionals to explore the most private and sacred asp...

Marketing cultural. Strategii de marketing in serviciile culturale - Andrei L. Badin

Flash on English for Specific Purposes. Marketing & Advertising - Alison Smith

Presents an overview of the legal issues concerning art. The book covers the definition of art, and the theft and movement of art in wartime and pe...