Public Relations

Now in its third edition, this core textbook provides students with a highly engaging and accessible introduction to the world of PR, covering dive...

Reducere. Editie in limba engleza EUPRERA congresses happen because there is a fine and energetic group of nearly 700 academic and practitioner members, comi...

Publisher: BenBella BooksNumber of pages: 288Publication date: 2022Dimensions: 160 x 235 x 28Cover type: HardbackEditor(s): Robert L. Dilenschneide...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Over the past few decades the world of artisan food and beverages has exploded. But for most producers, major challenges remain. With limited marke...

Strategic Planning for Public Relations is in its fifth edition of offering an innovative and clear approach for students looking to learn how to d...

Identifies universal principles of responsible advocacy in public relations. This book explores such matters as the fragile line between ethical an...

This new (third) edition of Rethinking Public Relations continues the argument of previous editions that public relations is weak propaganda. Howev...

This shortform book defines and situates the role of Public Relations as a creative industry and discusses the trends and issues that the sector is...

Research shows that CSR improves long-term business performance. This book argues that trust is at stake for every organization and is the reason w...

"First edition published by Routledge 2011"--T.p. verso.

Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public rela...

Curs limba engleza Career Paths Public Relations Pachetul profesorului cu digibook app. - Virginia Evans

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Public relations as described in this volume is, among other things, society's solution to problems of maladjustment that plague an overcomplex wor...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

This revised and updated edition provides a framework to enable public relations professionals to clearly articulate and demonstrate their own cont...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Sport Public Relations presents an engaging look at the full range of functions conducted by public relations practitioners in sport. Readers will ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Taking a public relations campaign from planning through to implementation can seem overwhelming. Planning and Managing Public Relations Campaigns ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Fills a void in public relations history by chronicling the practices and scholarship contributed by members of ethnically and racially underrepres...

This book continues the groundbreaking work begun in Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strateg...

Curs limba engleza Public Relations Teacher's Pack with Teacher’s Guide - Virginia Evans, Jenny Dooley, Max Bloom

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

DescriptionNever again confuse leverage with loyalty, propagandism with publicity, and corporate social responsibility with a lucrative account rep...

Reducere. Every crisis brings opportunities and challenges. In this special edition, the future of communications and PR in and beyond the context of the Cov...

Reducere. Ofield Dukes is considered one of the nation's most successful African-American public relations practitioners and one of the most influential peop...

Putting strategy front and center, this public relations writing textbook coaches students to readiness for a career as an effective strategic comm...

Public Relations, Society and the Generative Power of History examines how histories are used to explore how the past is constructed from the prese...

Richard Sudworth's unique study takes as its cue the question of political theology and brings this burgeoning area of debate into dialogue with Ch...

Reducere. DescriptionDiverse Voices: Profiles in Leadership will help educators, students and practioners of Public Relations better understand the challenge...

Reducere. Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication presents a comprehensive introduction to the field of ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

Reducere. The field of public relations is as old as media itself, and yet thanks to technology, it has changed and continues to evolve with the times. From ...

Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

DescriptionEvery show needs an audience. How do we find them? How do we reach them? How do we motivate them to buy tickets? This informative book p...

Reducere. DescriptionThis PR student handbook is designed to provide you with the knowledge and skills that will help prepare you for a successful career in ...

Reducere. The Father of Spin is the first full-length biography of the legendary Edward L. Bernays, who, beginning in the 1920s, was one of the first and mos...

With the growth in sociocultural perspectives on PR, and the changing contemporary culture in which it plays a significant role, this book will be ...

Curs limba engleza Career Paths Public Relations Student's Pack with Digibooks App - Virginia Evans, Jenny Dooley, Max Bloom

Reducere. DescriptionThis second edition of An Overview of the Public Relations Function examines current thought to help busy managers and students master t...

Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unify the...

Reducere. DescriptionThis study reveals how Carter G. Woodson (1875-1950) used the black press and modern public-relations techniques to popularize black his...

Written by former staff journalist turned PR trainer/consultant Alex Singleton, The PR Masterclass distills the secrets of effective PR and shows h...

DescriptionTHE ULTIMATE MARKETING & PR BOOK gives you everything you need to be a better marketer. It is a dynamic collection of essential skills c...

Reducere. Contributor(s): Author: David MichaelsonAuthor: Don W. StacksContemporary public relations practice has developed over the last several decades fro...

Reducere. Contributor(s): Author: David MichaelsonAuthor: Don W. StacksContemporary public relations practice has developed over the last several decades fro...

Reducere. This book, newly discovered from the archives of his biographer, is Ivy Lee's only known full-length manuscript. Written in the mid-1920s, a time w...

As U.S. museums evolve from their role as elite institutions to organizations serving multiple stakeholders, they must adopt new communication prac...

Reducere. DescriptionThis book represents a practical guide to ethical decision-making tailored specifically to the needs of those who practice and study pub...

Reducere. Social Media Strategy: Marketing, Advertising and Public Relations in the Consumer Revolution, Third Edition is a blueprint for the practice of mar...

Publisher: Canongate Books LtdAuthor(s): Simon BrettNumber of pages: 288Collection: A Mrs Pargeter MysteryPublication date: 2017Dimensions: 226 x 1...

Publisher: Neal-Schuman Publishers IncAuthor(s): Russell D. JamesNumber of pages: 250Collection: A How-To-Do-It ManualPublication date: 2011Dimensi...

From the start, women were central to a century of westward migration in the U.S. Community Building and Early Public Relations: Pioneer Women's Ro...

Reducere. Never write a press release again. Amy Rosenberg's no-frills guide to public relations is everything you need to know about launching a PR career o...

This book focuses on the relationship between leadership and diversity, inclusion, and equity within the U.S. public relations industry.Publisher: ...

Reducere. Redescopera farmecul lecturii si alege-ti de pe elefant.ro carti in limba engleza scrise de autori consacrati. Iti punem la dispozitie sute de mii ...

This book represents the first international investigation of military recruitment advertising, public relations and propaganda. Comprised of eleve...

This book discusses the use of the internet in China, the complicated power relations in online political communications, and the interactions and ...

This book examines third-party review sites (TPRS) and the intersection of the review economy and neoliberal public relations, in order to understa...

By highlighting the dynamic societal and political implications of religious devotion, Beyond Piety and Politics offers a fascinating new theoretic...